Brand guidelines

Case Studies

Apply these to landing page or an app.

Make sure all colours are accessible. Colourblind/ visual impairments. Keep everything simple also. Too many buttons will become confusing and messy. Hierarchy shifts in different break points. Font size. Experiment with scale and sizing. Is the application Text, image or diagram led? Hero images?

Hosting = folders online. Domain, individual domain registration. Create a professional domain for your portfolio.

What did I learn? / Reflection:

Bots will buy your domain name if you don't immediately buy the one you want? … I gained a better understanding about what goes into branding. The branding and design also has to have a designed branding document telling people how the brand is constructed.

Questions to consider:

what to include?

In what order?

What content/ imagery

Is the information text or a diagram?

Is text informative? Tone?

What is important?

What is the purpose of the brand? In creating the brand what problems are we trying to solve?