Spotify:
Spotify has been successful due to its vast library of music and user-friendly interface. It also offers a variety of features, such as personalized playlists and curated content, that appeal to a broad audience.
However, Spotify could improve by offering more options for discovering new music and expanding their podcast offerings. Additionally, some users have expressed concerns about their privacy policies and data collection practices, so increasing transparency in these areas could help improve user trust and satisfaction.
Green color often associated with nature and growth, which aligns with Spotify's mission to help users discover new music and expand their horizons. The black color is used as a complementary color to provide contrast and make the green pop. Additionally, the black color gives the app a sleek and modern look.
Apple Music:
Apple Music is known for its seamless integration with Apple devices and its extensive library of songs and playlists. It also offers exclusive content and curated playlists, as well as live radio stations.
However, some users have criticized its interface, which can be confusing and difficult to navigate. Additionally, some have expressed concerns about its pricing model, which can be more expensive than other streaming services. Finally, it is not available on all platforms, which limits its accessibility to some users. (This is why Spotify is a favourite among many people. But because apple has their own music app and they own the App Store and are the biggest phone seller on the market this puts Spotify as a huge disadvantage. Spotify pays extortionate fees to be available on the App Store so the Spotify premium fees are creeping up, as Apple are constantly trying to get rid of them as competition).
Apple's color palette for their music app is primarily black and white, with accents of pink and purple. The use of black and white gives the app a sleek and modern look, while the pink and purple accents provide a pop of color and add a touch of playfulness to the design. Additionally, the pink and purple colors are often associated with creativity and imagination, which aligns with Apple's focus on innovation and user experience.
Shazam: